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Experience Sales Day 2023

· One min read
Stephan Hochdörfer
Head of IT Business Operations

Last week, I attended the Experience Sales Day 2023 conference in Frankfurt to see how to level up my selling skills. This was my first in-person conference in 2023 and I really enjoyed seeing people in real life again.

Being a self-taught seller for the last 20 years with a deep technical background I was curious about what to learn from professional sellers who have been doing this for years.

It was good to realize that instinctively, I am doing things "right" but obviously there are a lot of areas where I can improve. The conference covered a broad range of topics, from how to improve outreach, how to better classify opportunities, improving discovery calls, and how to improve the pitch itself.

My biggest learning probably was that it makes sense to incorporate my conference presentation style into our sales pitches to stand out. That will be for sure something I will work on in future pitches.